Permanent Makeup Trends for 2018
the main motto for 2018 is “makeup that looks like no makeup.” This year, trendsetters are bringing us back to maximum naturalness in both colors and shapes. Anything bright, contrasting, or flashy is out. Green is for everything natural and the master’s subtle work, which you won’t even notice unless you look closely. Let’s take a look at which techniques and types of permanent makeup are trending in 2018.
Eyebrows
Here, the trend is toward preserving the natural shape. Minor adjustments are allowed if the eyebrow line doesn’t harmonize with the facial features. Tattooing is performed primarily using the hair-stroke, powder, and ombre techniques. For those with thick eyebrows, it’s enough to slightly adjust the shape and color using powder shading. If the eyebrows are sparse or have gaps, the technician recommends the microblading technique. In this case, all lines are drawn as naturally as possible, following the direction of hair growth. The same applies to color. Technicians use several shades at once that are similar to the client’s natural eyebrow color.
The shade is lightest and most sheer at the base, becoming more intense toward the outer edge of the brow. The ideal brow shape is soft, without sharp angles or sharp curves. The width should be moderate—not so pronounced as to dominate the face, yet not so thin as to resemble mere threads. The trend is toward a smooth curve and a natural look, without emphasizing the contours.
Eyes
Current trends include moving away from bold winged eyeliner, smudged winged eyeliner, colored permanent makeup, and smoky eyes. The best way to accentuate the eyes is by applying a subtle pigment to the space between the lashes. Depending on hair color, shades of brown, gray, and black are chosen. This type of permanent makeup looks very natural while eliminating the need for regular touch-ups. Artists skilled in modern permanent makeup techniques are in high demand.
Lips
Since the trend for nude makeup is still going strong, it’s best not to experiment with bright outlines, rich, dense colors, or bold shades. Permanent makeup specialists offer clients a semi-transparent, blended tattoo using a powder technique. This creates the so-called “kissed lips” effect. The most natural shades are selected to add volume to the lips by darkening and intensifying the color from the center to the edges.
Another trend is adding extra volume to the lips through highlights and subtle shading: to achieve this, the makeup artist selects at least five pigments that closely match the natural lip color. The result is a sensual pout that doesn’t need any additional color.
Face
While freckles were once considered a flaw and many sought ways to lighten or completely remove them from the face, today a freckled face is a trend that adds a unique touch to one’s look. Permanent makeup artists draw freckles using a manual technique (by hand), selecting colors based on the client’s skin tone, one shade darker than their skin. In the first few hours after the procedure, the drawn freckles remain slightly raised and resemble moles. But just a few days after the skin has fully healed, they look completely natural, just like real freckles.
Summer is the perfect excuse to give yourself a break from daily makeup. By following the latest trends, you’ll look flawless and, at the same time, completely natural.







